Economic Euphoria — SUPERFLEX explores the concept of economic euphoria in a number of works…
SUPERFLEX explores the concept of economic euphoria in a number of works that consist of colour schemes based on a selection of global currencies arranged in patterns inspired by the Fibonacci sequence. The flickering order of the colours evokes the illusion that money is as natural as a volcano or tsunami, like a force of nature.
The Fibonacci sequence is a mathematical formula that appears in many kinds of natural growth, from sunflower seeds to tree branches to fish skin colorations. In around 300 BCE, Indian mathematicians first discovered this recurring sequence of numbers in Sanskrit poetry. It was later introduced to Western Europe by the Italian mathematician Fibonacci. Nearly psychedelic in its spiraling intricacy, the formula seems to function like nature’s blueprint for expansion.
While economic transactions are invisible, the remaining physical evidence of these movements are banknotes. For centuries, currency has been a denominator of national identity. Without value until sanctioned by a powerful state-like institution, it becomes a tool for exchange and speculation. Highlighting cultural and national pride through visual storytelling, the colour schemes are a subtler part of the story of money. Both economic and aesthetic, banknotes serve both as idealised national portraits and as placeholders for value.
Today we perceive economic growth as natural as the shifting of tides. Though it moves in unrestrained and destructive ways, we seem unable to fathom alternatives to current market structures, as if we were hypnotised. SUPERFLEX questions the naturalness of the economy while exploring the almost ecstatic disorientation produced by dizzying economic systems.